BFS Network Industry News & Updates

Turning Vision into Action with Mia B.

Written by Mia B. - BFS | May 11, 2024 6:38:51 PM

Introduction

Siavash Fashi, founder and CEO of SixPax® Gym in Culver City, is a role model and leader in the community where he started his gym 13 years ago with less than $3000 in his pockets. Today he has changed hundreds of lives, and he is looking to change even more. Siavash is a great visionary and as he initiated several projects to reach his big vision for SixPax, he soon ran into the challenge of staying organized and keeping the various initiatives progressing forward. Mia helped Siavash map out and take the lead on all the current initiatives and make a plan for the bigger picture goals. She also stepped in to help Siavash lead his team through the various initiatives, as well as the ongoing day to day business. 

The Story of SixPax® Gym

Siavash came to the US in 2007 as an asylum immigrant with no money and speaking very little English. In 2011, his life changed dramatically when he took every penny he had saved to create SixPax Gym. His gym is in an area surrounded by highly successful people who want to get in shape, but that have very little time. That’s why he developed a unique and practical training system that only takes 30 minutes. He has helped hundreds of people to lose weight and gain muscle to look and feel amazing.

With pure grit, he made SixPax Gym a 1M business with higher profit margins than most businesses in the gym and studio industry. On top of changing the lives of his clients, Siavash changed the lives of the team that he brought on board. With a vision to impact more lives and to become the most successful small gym in America he founded the Gym Builder, a company licensing SixPax Gym to others that wants to follow in his footsteps and join the movement. In 2023 Siavash published his book “Small Gym, Big Results”, sharing his life story and providing great tips and tools for anyone that wants to open a small gym. 

The Challenge of Growth

Once Siavash took the leap to launch the GymBuilder business, he was not only faced with the challenge of dividing his time between his existing business “SixPax Gym” and his new venture, but he was also faced with all the obstacles that comes with opening any new business. 

 

Why SixPax Chose to Work with Mia

After having tried working with various agencies that claimed they could help him get organized, and after having hired (and fired) various people to help him execute his vision, Siavash was introduced to Mia by a mutual friend and colleague. Because of Mia’s extensive background in fitness and operations, and the high recommendation from a trusted source, Siavash decided to bring Mia into his team.

How Mia Initiated Her Work with SixPax Gym & The Gym Builder 

Once Mia joined the team she started with identifying the priorities within both businesses and mapping out a plan of execution. This way she could help complete existing projects and tie up loose ends, stop the “bleed”, and get everyone on the team on the same page to be able to progress forward. Through-out this process, she started to clean up the backend, implementing existing and creating new SOPs and supporting the team in their various roles.

 
 
 

The Result

Since Mia joined the team about 8 months ago some of the bigger initiatives that has been completed are;

  • The Small Gym Big Results Book Funnel was completed
  • The Head Coach Certification (first step in the Licensee journey) has been launched and piloted with great feedback
  • Step 2 & 3 of the Gym Builder Journey was initiated and is expected to be completed in the next two months

These projects are in addition to organizing and leading day to day operations, initiatives to migrate into a new software system, hiring a new marketing agency and more.

 

 

Learn More

Do you face a similar challenge within your business? Schedule a call to explore how Mia can help you and your business!